The Unlimited Power of Purpose So what is this thing called “purpose”? It is often referred to in business, but it is rarely clearly understood. Actually, if there is only one concept that I would want you as my client to take from my practice management training to...
THE NEED FOR SPEED If there’s one word to describe practicing dentistry in New Jersey, it’s “fast”. The other would be “attitude”, but I’ll save that for a future article. What makes the business side of dental practice so challenging in these economic times,...
Getting Maximum Return from Your Practice’s Most Valuable Asset By Mike Massotto The purpose of this article is to outline several of the most vital practice management tools, which when implemented, will instantly transform your office culture and open the way for...
Okay, raise your hand if you’re sick and tired of being inundated by mailings and hawked by advertising in our profession’s trade publications promising “unlimited new patients”, or “guaranteed new patients for life”, or “more new patients than you can shake an...
Never sell dentistry again, you ask? Are we trying to put you out of business? No, actually, we’re going to teach you about the importance of patient education as it relates to selling dentistry. What does selling dentistry have to do with patient education? Well,...
Hygiene Recall is a waste of time unless your current system is minimally 80% effective in having patients return to your office at least twice annually to maintain their dental health. If you are not getting this level of compliance, it is probably time for a change....
“I have learned from years of experience with people that when a person really desires a thing so deeply that he is willing to stake his entire future on a single turn of the wheel in order to get it, he is sure to win.” – Thomas Edison What is it that makes a great...
This article was inspired by my peers and by doctors past, present, and future in need of help with their practices. Someone once inquired of me, “What’s the most difficult question you’ve ever been asked as a consultant?” Resisting the urge to answer “this one,” I...
This piece is short and sweet, just like my inspiration was for writing it. Allow me to explain… Several years back, I received some unlikely inspiration for this article. It just so happened to coincide with a deadline I was facing while desperately searching for a...
As you’re reading this, ask yourself this question: How do my patients and staff really view me and my practice? Before you ponder too long on this, I’ll save you a lot of undue effort because most of what you will come up with is probably inaccurate. There is an...
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